A premium programme for business leaders and executives focused on the cognitive mechanisms of global business interaction. It examines how culturally shaped communication norms, implicit expectations, and value orientations shape negotiations, leadership dialogue, and strategic cooperation across borders. Designed for professionals operating internationally, the programme offers a structured analytical framework for communicating with clarity, authority, and cultural precision in complex international contexts.
The expert seminar enables participants to:
Apply social etiquette and corporate protocol in international business settings
Understand the role of one’s native culture in shaping business interaction
Assess the intentions, expectations, and decision-making motives of international counterparts
Minimize the risks of cultural misunderstanding during business interactions
Strengthen cross-cultural management and business communication skills
Recognize the influence of cultural attitudes on international business cooperation
Position commercial offers for success in foreign markets
Build trust-based, long-term business partnerships in global markets
Adapt effectively to diverse international management styles
Navigate negotiation processes across different countries and regions
Understand the cultural mindset and business logic of international partners
Author and seminar leader Dr. Mona Khalil
Member of the InternaSpeaker at international conferences and forums (Lausanne Business School, Verona Eurasian Economic Forum, etc.)
Country advisor on Russia, Egypt, and the Arab world, cooperating with analytical centres, diplomatic institutions, and international companies.
Founder of the international project "Cross-Cultural Competence".
Author of university courses in philosophical, cultural and applied anthropology, philosophy of culture, ancient Greek philosophy
Author of corporate courses, lectures, seminars, consulting and mentoring in cross-cultural communication and cross-cultural psychology for organizations, professionals and individuals
Over 20 years of experience in international relations, global business, journalism, academic and professional education, strategic cross-cultural and country consulting.
Author of educational programmes and seminars in cross-cultural communication and cross-cultural psychology for business professionals, policymakers, diplomats, and private clients.
Duration: 5 hours Number of participants: from 1 to 12 people